Song streaming app Gaana
Can't live without streaming music? Regional brands are fast catching up with Spotify!
India is a huge market for all global players and it's easy to see that when you compare the number of app downloads of global streaming apps like Spotify, and ecosystem players like Apple and Google.
Regional players in India like Gaana, JioSaavn, Resso are fast catching up with the global music streaming platforms.
Developing markets like India will be the key battleground for all streaming platforms, and culture and language-specific curation seems to matter!